Success Stories See all the stories we help to write

We work daily with our partners to antecipate the future of the categories and to find new opportunities for a success growth. Scroll down to find our success stories and to see how, in partnership, we created impact in categories so differente as coffee, biscuits, snacks, chocolates or drinks. 

Coffee How to launch a new leader brand

L’OR, a brand from the JDE group, joined JMD in the end of 2017. The launch allowed the Portuguese consumer to, for the first time, find Nespresso ® aluminium compatible capsules in modern retail.

Biscuits An adventure in this new category

In 2018, JMD’s Business Discovery team identified a gap in our portfolio: Biscuits. A huge category, with growth in relevant segments, where JMD wasn’t present.


Christmas How to celebrate Christmas instore

At JMD, Christmas is even more special. It is the time of the year when our chocolate brands shine the most.

Snacks How to continue to grow Pringles in a Pandemic context

Pringles is one of the biggest brands in our portfolio, with a massive presence in the market for many years.

Drinks How to take Evian to Tourists in Lisbon

Tourism has been growing consistently in Lisbon. Therefore, it was crucial for Evian to reach these temporary consumers.